Hello. I'm GARI.
I met GORI 13 years ago.
Back then, I was skinnier than I am now—skin and bones. That's why GARI.
Nice to meet you.
I was born into a tea house that has been in business for over 200 years.
I still study tea there and handle tasks like procurement and blending.
I'm also the FSSC22000 manager.
The reason I launched this GORIGARI brand separately from the family business?
It was to give tangible form to the dissonance I've felt within the tea industry and my vision for tea's future.
This is a somewhat sensitive topic, but...
In recent years, matcha has gained global popularity, leading to the emergence of numerous brands.
It's also true that among them, some make you wonder, “This quality at this price?”
Tea is a luxury item, and it's certainly a product where differences in taste and quality can be hard to discern.
That's precisely why I believe those selling it must possess solid knowledge, experience, and integrity.
Businesses that operate solely for profit will eventually cause problems for the tea industry.
As a wholesaler positioned within the distribution chain, I operate with the intention of making waves in the industry.
How do you choose brands and teas?
At GORIGARI, we plan to gradually share our background and processes so you can see us too.
We hope this helps you understand why you choose our tea—or why you might not.
Wishing you all wonderful moments with tea.